Tier, Europe's leading shared micro-mobility provider, has further expanded its fleet in Bahrain after reaching an agreement with the leading real-estate developer Diyar Al Muharraq, which is due to roll out this month.
The expansion is in line with the German company's plan to extend its reach to a larger audience in the country and support the demand for e-scooter services, aligning directly with Diyar Al Muharraq's ambition of offering their residents and visitors a sustainable way of transportation within their community.
The e-scooters will be available around different areas of interest in the community at various locations, so that they can easily be reached by people in order to support their first-last mile journeys.
Tier launched its services in Bahrain over six months ago and has since seen an increase in the demand of shared micro-mobility services. As future plans, the German company is looking to also bring its latest generation of e-bikes to Manama in the coming weeks to even further increase it’s offering to the residents of the city.
The Bahrain Economic Development Board (EDB) has been a critical partner in making this partnership happen between the two entities. Through their support given to international companies to expand and grow their business in the Kingdom of Bahrain, EDB has so far proven to be a great pillar in Tier’s efforts to grow their footprint in the country.
Tier plans to invest heavily into the growth of the micro-mobility industry in the country in the coming years and EDB’s support is critical in this expansion.
Eng Ahmed Ali Alammadi, Chief Executive Officer of, Diyar Al Muharraq stated: “At its heart, the vision of Diyar’s Master Plan embraces a commitment to create a fully-developed integrated city with a cohesive infrastructure which engenders wellness and promotes an active lifestyle in order to foster a healthy and thriving community. Tier supports this vision, wherein the e-scooters will enable all residents and visitors increased accessibility and mobility, allowing them to commute with ease.”
The location has been carefully chosen for optimum use in the near future, this is only the beginning, as Tier plans to further expand.
The Berlin-based company’s local and regional team has worked closely with MTT to guarantee that Tier’s e-scooters will be available in the most accessible places for residents across Bahrain.
Amir Melad, General Manager, Middle East of Tier, comments: “We are pleased to further expand our fleet in Bahrain, the third country we entered into, in the Middle East. We’ve witnessed a positive response from residents across the country and will continue to further expand the fleet to meet our vision and goal to launch e-bikes by 2022. The e-bikes will provide our customers with an additional means of travel, allowing them to cover longer distances.”
Tier is already established in the area of Manama with further growth taking place in Diyar Al Muharraq, like all areas, riders are able to use the Tier e-scooters by downloading the App, finding an e-scooter on the virtual map, and unlocking it by scanning the QR code. Users can use Tier’s hassle-free virtual parking system to finish the ride by simply finding a designated safe parking location and pressing the ‘End Ride’ button.-- TradeArabia News Service